Frequently Asked Questions (FAQ)

What types of services do you offer for talent marketing?

We can train your TA teams on how to create better video content.
We can do onsite employer branding video shoots. Prices start at $11,500 for 2 days of shooting.
We can help you create affordable hiring videos via remote interviews with your hiring manager. One 30 minute session gives you 5-10 videos that will humanize your hiring process, improve candidate engagement, and give you great content for social media.
Our founder Justin can speak at your HR or recruiting event about best practices in recruitment marketing content and the future of talent marketing.

How much time will this take us?

For our ongoing retainers, you should be spending no more than 1 hour per week per person on helping us create your content. That’s about 4 hours per month. That’s a pretty good trade off to get an entire team of marketers to help you grow your employer brand.

Who else is doing this type of thing?

Progressive employers who are tired of the old way. More and more businesses are finding out that their reputation matters and are investing in it through creative content and advertising. It's amazing what can happen with your hiring and retention when you start creating compelling online content.

We don't have a budget for this. How can we afford this?

First, you should realize just how expensive your lack of people is costing you now. Unfilled jobs are costing your company thousands of dollars every month. There is a real cost to your business. It's just not tracked on your P&L.

That being said, employer branding content is a new concept for most businesses. However, here some options to make this happen:

Include us in your regular recruiting budget for next year.
We offer a team training package if you prefer.
We have a new video service for talent acquisition that is pretty inexpensive but hugely effective.

This hiring problem will go away on its own, right?

Unfortunately, no. This problem will stick around until people start having more than 2.1 kids per household. This won’t happen again in our lifetimes. The only solution is for employers to get good at attracting talent -- sometimes most have never had to do before.

This sounds complicated.

Many employers don’t market their products or services, let alone their jobs, so this all feels quite new and different. But these methods have been proven to work. And the nice thing is, we’ll make sure you understand as much as possible as we work together.